Category Archives: INSPIRATION

the peles.

SDIts always a fun weekend when this Maui gang spends some time in Honolulu! Mahalo to the Pele Awards for a good time!

We are honored to have even brought home some awards! This year we received:

A note from our client:
” A huge congratulations and Mahalo to you, the team at Sae Design for being recognized by the American Advertising Federation – Pele Awards 2016.  Your combined efforts, contributions, and guidance were paramount in helping 808 on Main achieve such early success.  The smartest move Josh, Jim, and myself made when taking on this venture was seeking out your involvement and partnership.  Well done, and thanks again!”
– Jonathan Cruthers
Co-owner, 808 on Main

Categories: ART, BRANDING, PACKAGING, IDENTITY, HAWAII, ADVERTISING, TYPOGRAPHY, ILLUSTRATION, INSPIRATION, HAPPY CLIENTS

a hui hou hc&s.

Please help support our HC&S plantation ohana during this challenging time of transition. With the help of Maui United Way and your generosity, the fund will provide emergency relief assistance to HC&S displaced workers in need. With your donation, you’ll receive a commemorative piece honoring HC&S employees.
Hats are $20 each and available in our office, at Maui Thing, Maui County Federal Credit Union and Central Pacific Bank. 100% of the donation goes to the employees and their families. We also have logo stickers and magnets!
* Cash or checks only. Checks should be made out to Maui United Way – A Hui Hou Fund.

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Categories: RANDOM, HAWAII, INSPIRATION, MADE ME SMILE

team cold ginger chicken comes out on top…again!.

Our guys work well under pressure.  With only 3 hours to brainstorm and design, Team Cold Ginger Chicken won the Honolulu Adobe Creative Jam last week! Themed “Wish You Were Here,” the guys (Steve & Ian) brought home the Judges Award trophy! See their last New Orleans – Creative Jam winnings here.

Check out our winning design and all the other entries here!

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Categories: RANDOM, HAWAII, TYPOGRAPHY, INSPIRATION, MADE ME SMILE, DESIGN WISDOM

Sae Design & The Chocolate Factory.

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Sae Design spent a weekend on Oahu a few weeks ago. After kanaking from a recent breakfast at Cinammon’s in Kailua, we ventured upstairs to Manoa Chocolate, the locally-owned bean-to-bar chocolate company. We weren’t expecting to get design inspiration along with our chocolate samples and tour.

 

Manoa Chocolate (named for the hawaiian word meaning “solid, vast, deep” rather than the valley), opened in 2010 and is unique in sourcing cocao from across the globe and sharing the history and process behind the chocolate making with its customers.

 

They recently had a design update and we couldn’t help but ask what the inspiration was behind the pattern that graced all of their packaging and was even engraved in the bars themselves. We were told that the pattern came from the cover of the Windward Artists Guild Collection of Art album. Owner Dylan Butterbaugh’s mother, Kailua artist Jill Butterbaugh, is a member of the non-profit, volunteer-based guild. Tamara, who is married to Dylan and was showing us around that morning, even had the album cover handy so we could see the pattern in person.

 

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We can definitely appreciate the time and effort that went into the coherent and beautiful look, and the meaning and history behind it all! You have our stamp of design approval, Manoa Chocolate!

 
 

Categories: RANDOM, BRANDING, PACKAGING, IDENTITY, HAWAII, INSPIRATION, MADE ME SMILE

we love halloween.

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f1516d3e-7b38-432f-8507-d39e0e5fd454 Screen Shot 2015-11-02 at 2.02.43 PM emoji girl

From,

8th Grade Sae, E.T., She-Ra, The Spinning Wheel of Death, a Tourist and Emoji Girl!
 

Categories: RANDOM, PACKAGING, INSPIRATION, CLOTHING, MADE ME SMILE